The seven moments after checkout, automated.
SabNode ships a complete post-purchase suite — confirmation, payment receipt, shipping updates, delivery NPS, review prompt, replenishment nudge and reorder upsell. Each step is a real WhatsApp flow, not a templated email, and writes back to orders, contacts and your reviews tool.
- Order, shipped, delivered, reviewed
- Replenishment timed to product life
- NPS and CSAT inside WhatsApp
- Loops back into reorder upsell
Post-purchase is where loyalty is built or burnt
Most stores treat post-purchase as a single confirmation email and call it a day. That is the cheapest mistake in D2C. The seven days after delivery are when the customer is most likely to leave a review, refer a friend or buy again — and the silence from the brand during that window is what kills 70% of the LTV that should otherwise compound.
Doing post-purchase right with email alone is brutal: open rates fall below 18%, transactional emails get marked promotional, and review collection rates hover around 1-3%. WhatsApp inverts every one of those numbers, but only if the flow is structured correctly — order confirmation as a utility template, shipping updates as utility, review prompt as marketing with opt-in, and reorder upsell with the right delay tied to the actual product life.
SabNode ships all seven moments pre-wired. You connect Shopify and Shiprocket, install the post-purchase pack, and within five minutes every order that lands triggers the same journey that the best D2C brands build over six months. Each step is editable, each is attributed, and each rolls back into your dashboards as a revenue source.
Post-purchase Flows, in depth.
The Post-purchase pack is a set of seven installable flows that cover the entire journey from "order placed" to "customer reorders". Order confirmation fires within seconds of the Shopify order webhook, payment receipt fires when the gateway captures, shipped notification fires on Shiprocket's manifested event, and out-for-delivery and delivered events stream in from the carrier. Every message is Meta-template compliant, opt-in aware and personalised with order ID, AWB, ETA and product list.
Two days after delivery, the NPS flow asks "how likely are you to recommend us on a scale of 0-10?". Detractors are routed to a human agent for save-the-customer outreach. Promoters get a review request three days later with a direct link to your Yotpo, Judge.me, Loox or Google Business profile. The review collection rate consistently beats email by 4-6×.
Reorder is the loop. Each product can have a configured "reorder cycle" — 30 days for protein, 45 days for skincare, 90 days for cosmetics. At the right offset, the customer receives a personalised WhatsApp message: "your last cycle is wrapping up, want us to ship the same?" with a pre-filled cart and a one-tap UPI link. Replenishment alone routinely contributes 20-35% of total revenue for consumables brands.
Every step writes a sub-event on the order timeline, every reply is a conversation an agent can pick up, and every conversion attributes back to the post-purchase flow in dashboards. The pack runs out of the box, but the flow builder lets you fork any step with your own logic.
Everything you get with Post-purchase Flows.
Order confirmation
Fires within 5 seconds of the order webhook. Includes order ID, item list, total, payment method and an expected delivery range computed from your Shiprocket SLA history.
Live shipping updates
Carrier events from Shiprocket, Delhivery, Bluedart and ShipStation flow into the timeline and trigger a WhatsApp utility template. Customers know exactly where their package is without opening a tracker page.
Delivery NPS
Two days after delivery the customer is asked a 0-10 question. Detractors route to an agent, promoters route to review collection. The flow is a clean conditional branch in the flow builder.
Review collection
Promoters get a Yotpo, Judge.me, Loox or Google review link three days post-delivery. Review collection rate runs 4-6× the email baseline, because the ask happens at peak emotional recall.
Replenishment timing
Each SKU can have a configured reorder cycle in days. The flow fires at cycle-end with a pre-built cart, discount code (if any) and one-tap UPI payment — no website redirect.
Refund/return flow
Customers can initiate a return inside WhatsApp. The flow collects reason, item, photo (via SabFiles), validates against return policy and creates the Shiprocket return label.
Loyalty signals
Repeat buyers, frequent reviewers and high NPS scorers get tagged automatically. These tags feed VIP broadcasts, early-access drops and loyalty pricing tiers.
Built for the way teams actually work.
Skincare replenishment
A skincare brand with 45-day cycle products sees 31% of customers reorder via the replenishment flow alone. The flow knows the last SKU, applies a loyalty discount and accepts UPI payment inline.
Apparel review engine
A fashion brand 12×'s its review velocity by routing post-NPS promoters to a Judge.me link inside WhatsApp. The store's storefront review widgets fill out within a week, lifting product page conversion 8%.
Returns containment
An electronics store funnels return requests through a WhatsApp flow that captures reason and photo. 25% of returns are deflected when the agent offers a swap, a how-to video or a partial refund credit.
Healthcare follow-up
A diagnostics chain runs a post-test follow-up four days after the report is delivered. The flow asks if the patient consulted a doctor, offers a tele-consult slot via Razorpay, and improves consult attach 18%.
EdTech onboarding
After course purchase, the post-purchase flow walks the learner through Day 1, Day 7 and Day 30 milestones. NPS at Day 30 feeds into the upsell flow that pitches the next course in the ladder.
From signup to first send in minutes.
Post-purchase Flows is included on every SabNode workspace. No separate billing, no extra setup — flip it on from your workspace settings.
- 01
Install the pack
One click installs all seven flows. SabNode registers templates with Meta and subscribes to Shopify and carrier webhooks.
- 02
Confirmation fires
Order webhook triggers a utility template within seconds. Items, total, payment method and ETA are rendered into copy.
- 03
Shipping updates
Shipped, out-for-delivery and delivered events stream from the carrier into the timeline and the customer's chat.
- 04
NPS & review
Two days after delivery, NPS fires. Detractors route to an agent, promoters get a review prompt three days later.
- 05
Reorder loop
At the configured cycle, replenishment fires with a one-tap cart. Successful reorders re-enter the post-purchase journey.
Works with the tools you already ship on.
Connect directly with your existing stack, or use the platform APIs and webhooks to extend it natively.
- Shopify
- WooCommerce
- Shiprocket
- Delhivery
- Bluedart
- Yotpo
- Judge.me
- Loox
Platform core tools
Enhance this feature with deep integrations into our core infrastructure. Connect via API, use webhooks, or embed directly with our SDKs.
Unified dashboard apps
Manage every setting inside one workspace UI.
Developer APIs and webhooks
Extend functionality with custom automated workflows.
Questions about Post-purchase Flows.
Can’t find what you’re looking for? Talk to our team.
Do I have to install all seven flows?
How do you set the reorder cycle per product?
What if Meta classifies my review prompt as marketing?
Does the shipping update message double-send if I also use Shiprocket's own SMS?
Can the NPS detractor branch route to a specific agent?
How is review submission verified?
Will the replenishment flow stop if the customer reorders elsewhere?
Stronger when stacked.
Ship post-purchase flows into production this week.
No credit card. No sales call required. Spin up a workspace, plug in a number, and your team is live in under an hour.